 It’s a week before the start of term and you’ve been assigned to teach an online course. Maybe it’s your first online course or maybe it’s your tenth, but regardless, you know there is a lot to be done. Where do you begin? I suggest you build a plan with retention in mind. Generally, the retention rate for online courses is calculated to be 10%-20% lower than in-person (traditional) courses. Online retention strategies can be implemented by including clear course design, student connections to the instructor and peers, and a welcoming learning environment. The start of the term is arguably the most important for an online course. I know, that's like a lot of pressure to get it right the first time. Not to worry, fellow online instructors! I’ve broken down the 3 major areas of course preparation with students retention at the center of design.
Welcome Your Students Your goal for this step is to create more than one way to welcome your students. We want our students to start feel: 1) connected to a real/human instructor, 2) a clear understanding of what is expected of them to start, and 3) the course instructor is organized and already cares about the success of his/her students. To achieve this goal, create the following 3 welcome items: a welcome screencast video, a welcome e-mail, and a welcome announcement. Why so many welcome items for one class?. Each item has its very own purpose. A welcome video allows your students to see you! The video is a chance for your students to see a face with the name; to know there is a real human instructor on the other side of the computer screen. The welcome e-mail is composed to reach your students prior to the start of term. Many Learning Management Systems (LMS) don’t allow messaging to begin until the term starts. Send out the welcome e-mail one week prior to the first day. Compose the email to introduce yourself (add link to the welcome video), list the course materials, and the LMS student login information with IT support contacts. The welcome announcement provides instructor presence in the online learning environment from day one. The announcement should be "short and sweet" with the purpose of welcoming your students and how to get started (with one next step listed). For example, “Your next step is to read our course syllabus. Select the Syllabus tab on the left side panel”. Canvas Hack: Time Delay Announcements - You can write your welcome announcement days before the first day of term and set the "delay post" option. The option allows you to set the day and time you want the announcement to publish for student viewing. Find this option checkbox below the text box. Now that you’ve prepared your course for your students to feel welcomed and connected to their instructor, it’s time to prepare your learning content. Prepare Your Content From my own experience as an online college instructor, if you’re responsible for your own course content, it’s best to have at least the first two weeks finalized and ready for student viewing. Even if you are not planning on changing content from a previous term, each week you’ll want to take time to review a future week’s content including links and assignments for adjustments and fine-tuning. Once reviewed, then you can publish for student viewing or set the module to unlock on a certain date. So let’s start with the beginning course content modules: Start Here (Welcome), Week 1, and Week 2. Start Here Module First up, the welcome page. The welcome page serves as the first content page students can visit in order to view the welcome video, the list of course materials, students expectations, and steps on how to get started (essentially, the content of the welcome video in short text form). Next, students can read the syllabus (course and institutional if separate) and prove their comprehension by taking a quick syllabus quiz. The quiz should be comprised of the key components you want your students to know about the course structure and policies. Lastly, think about other set-up tasks that students need to complete at the start of the course. Creating assignments for each set-up task provides students with a due date and points awarded. To show completion of the task, have students take a screenshot and submit the image file to the assignment. Now your students are ready to dive into the learning. Canvas Hack: Setting Module Requirements - Use the settings option (triple dots button) in the module to set the syllabus quiz as a requirement to “complete” the module and unlock the following module. Here’s a video show you exactly how to do this: Modules Creation Video (start at 2:40 - 3:45) Week 1 Module Start each week with an agenda that outlines the key concepts for the week, the learning objectives, and the assignments. Next, organize the learning content page. This page can include videos, text, images, links, and files. Always use text headers to organize information for readability on every page. The next preparation tip is one that has helped at least one of my students every term. Due to financial aid processing, students may not have their funds available to purchase the textbooks prior to the first week of term. To remedy this, instructors can scan in the first chapter of the textbook or material into a PDF format and upload the PDF file to the week 1 module. Copyright law states that an excerpt can be copied, as long as it is 10% or less of the total material. More than likely, one chapter of the text fits this criteria and all students will have access to the first chapter needed regardless of their finances. Next, you'll want to address learning application activities. Prior to publishing an assignment for student viewing, remember to check for the following: clear/simple instructions, type of submission (file upload, text response, etc.), and due date. My last tip for preparing the week 1 module is to set a reminder in your own calendar to complete retention alerts for students who do not participate by the end of week one. Canvas Hack: Content Page Features - Content pages are versatile. In order to create a concise module, use the features on the content page to add and organize multiple resources (files, links, etc.) on one page. Reminder: It’s important to address a purpose for each resource listed. A content page with a list of information with no purpose or connection stated lacks purpose. The following video shows all of the features available on a Canvas Content Page. Week 2 Module The week 2 module should be consistent with week 1 module in structure, order, and appearance. Start the module with the weekly agenda. Next, review and organize learning content. Then, review the assignments for clear instructions, submission type, and due date. Remember, consistency in module layout reduces student frustration. Cognitive strain should be used learning concepts, not navigation. Publish Your Course Before you hit the BIG publish button, you’ll need to review the course contents. If you’ve only prepared the first 2 weeks of content, you’ll want to only publish that content for student view. First, publish the entire module. Each module item (pages and assignments) in that module should also display the publish icon. Next, check that there are not other modules or content items published that are not prepared for student viewing. Use the "Student View" tool to review your course with a student lens. Check that readied content is viewable. Once your content is ready, don’t forget to push the BIG course publish button. Canvas Hack: Hidden Published Content Items - Pages and assignments can be published and not listed in the modules. So, check the “pages” and “assignments” link in the course navigation for published content items not ready for student viewing. Canvas Hack: Open the Course Early - Want to open your course earlier than the start of term? Once all content and the course is published, use the Settings link in the course navigation to access course settings page. Next, locate the term, start, and end date section. Select the new start date and don’t forget to then select the checkbox under the end date stating that students can only participate in the course between these dates. Start of Term Checklist (Freebie) Get your one-page detailed checklist with the retention strategies mentioned in this post just for you. Click the title and join (register/login) our Leveraging eLearning tribe to download for free.
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